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How Brave Is Mave
How Brave Is Mave
Year
Year
2022 - 2026
2022 - 2026
Role
Role
Game Development Industrial Design Design Engineering Branding Characters Design & Illustrations Packaging Kickstarter Campaign
Game Development Industrial Design Design Engineering Branding Characters Design & Illustrations Packaging Kickstarter Campaign
It began with a university spaghetti-bridge challenge, and a late-night experiment with a deck of cards pushed to the edge of a table: how far can you extend them before everything topples? That question became How Brave is Mave?, a construction and balancing game played off the table edge, created together with Jonathan Silberberg.
Meet Mave, a brave and hungry goat. Players place building cards to create a grazing path for him, while trying to outmaneuver their opponents along the way. But the farther Mave wanders, the more rickety the path becomes. It's nerve-racking, card-balancing, goat-saving mayhem.
Designed to develop fine motor skills and strategic planning, the game is built for the whole family.
Our team handled the complete design scope across four game versions and two design generations: game development, industrial design and design engineering of the 3D pieces, character design and illustration, graphic design, branding, packaging, manufacturing follow-up and the Kickstarter campaign. AI tools were integrated into our design process to enhance visual development and streamline iteration.
The Kickstarter campaign raised more than three times its goal and was selected as a "Project We Love." The game has since won recognition in the tabletop world, including the Clamour ICL 2025 Favorite Seal, FamilyFun Sparks Choice and Parents Pick.
It began with a university spaghetti-bridge challenge, and a late-night experiment with a deck of cards pushed to the edge of a table: how far can you extend them before everything topples? That question became How Brave is Mave?, a construction and balancing game played off the table edge, created together with Jonathan Silberberg.
Meet Mave, a brave and hungry goat. Players place building cards to create a grazing path for him, while trying to outmaneuver their opponents along the way. But the farther Mave wanders, the more rickety the path becomes. It's nerve-racking, card-balancing, goat-saving mayhem.
Designed to develop fine motor skills and strategic planning, the game is built for the whole family.
Our team handled the complete design scope across four game versions and two design generations: game development, industrial design and design engineering of the 3D pieces, character design and illustration, graphic design, branding, packaging, manufacturing follow-up and the Kickstarter campaign. AI tools were integrated into our design process to enhance visual development and streamline iteration.
The Kickstarter campaign raised more than three times its goal and was selected as a "Project We Love." The game has since won recognition in the tabletop world, including the Clamour ICL 2025 Favorite Seal, FamilyFun Sparks Choice and Parents Pick.


Other
Other


From Kickstarter to Reality - Three Game Editions
How Brave is Mave was recognized with a Kickstarter award and expanded to include Icy Planes and Dare - three variations that explore different themes and gameplay experiences while sharing a unified design language.





Off the Table or the Box - Designed for Dual Play
This game supports two distinct play modes: traditional tabletop gameplay and portable on-the-go play directly from the box. The design was specifically crafted to enhance both experiences.

Version 2.0 - AI Assisted Redesign
A comprehensive redesign leveraging AI-powered graphics to elevate the game's visual identity. This second edition introduces significant improvements aimed to establish a fresh brand presence, and positioning the product for broader market appeal.


One-Hand Strapping Technique: Push and Pull forces counteracting one against the other
Following brain or muscle injury, some patients retain function on only one side of their body. Our one-hand strapping technique uses the Electric Unit as a fixed anchor point, enabling users to independently attach the device to the same precise location each time—with just one hand.










Elan@tenastudio.com +972546672551
Kathie@tenastudio.com +972549101991
Elan@tenastudio.com +972546672551
Kathie@tenastudio.com +972549101991